The pandemic confronts society as a whole, but also the economy in particular, with challenging tasks.  Also for our customers it is important to take the changes in living conditions and also the restrictions of their target groups into account. The “new normal” now replaces the “back to normal”. Changes in consumer behaviour also require … read more

Since consumers in Germany also make their purchasing decisions dependent on the behaviour of companies with regards to sustainability and social competence, the conscious use of sustainable equipment and advertising material is clearly of high importance in field marketing. Sustainability is a topic that affects consumers and is thus handled with increased attention by many … read more

The coronavirus has brought the world to a temporary stop. Countries closed their borders and citizens were put into quarantine. New standards for human proximity were set. Habitual procedures were abruptly and rapidly turned upside down. As COVID-19 continues to spread around the world, it is having a significant impact on the global economy. The … read more

A delicious ice cream always belongs to the summer. But even here the choice is large and therefore the decision which ice cream ends up in the shopping trolley of a potential customer depends on many factors. Tastings offer a highly appreciated tool for decision-making. However, this marketing measure has been reduced to almost zero … read more

How promotional agencies respond to the growing requirements Experiences from practical work Specific training programs for promotional staff are essential for the success of any kind of promotional activity. During each promotional campaign, the staff represents the advertised products, they are their business card and become the face of the brand for the consumers. The … read more

The Car-Sharing service MILES Mobility had a special offer for the dedicated Santas who drove the presents through Germany. This offer was presented online and together with us in an out-of-home campaign. With our Christmas promoters and MILES’ Christmas sledges, we toured on the streets and Christmas markets of Germany to draw attention to the … read more

ST-PROMOTIONS is your partner for sustainable and intelligent solutions in shopper marketing. We rely on the use of local public transport and use electric vehicles to transport the equipment. We print the equipment with ecologically degradable inks and use recyclable materials for promotion stands just to name a few examples that show our efforts for … read more

The latest trends, high-quality products and exciting show cooking were on offer last weekend in the Zenith Kulturhalle in Munich. Numerous exhibitors from the Food & Beverage sector presented their products to the Foodies at the Germany-wide food festival series. Supported by brand ambassadors and show cooks, bimi® indulged visitors at eat&STYLE Munich with its … read more

Water, wind and wave are the three main ingredients for a successful Mercedes-Benz Windsurf World Cup Sylt. But also the land program belongs to the recipe for success of the World Cup. This year, in addition to strolling, feasting and shopping, live concerts, lectures and workshops were also on the agenda. And what would the … read more

  Finally it starts again! The FAZ dealers are once again contacted by the sales team of ST-PROMOTIONS most of whom have many years of experience in retailers support As part of a nationwide POS campaign, more than 1,000 retailers are being visited to mark the 70th anniversary of the F.A.Z. During these visits, our … read more